Saturday, May 24, 2008

Fashion Merchandising

Fashion merchandising is the process activities implied in the purchases and the sale of the textiles, clothing, and the accessories and other fashion products at the wholesale levels and the retail, the activities implied in the transfer of the products starting from the hands of the originators and the manufacturers to the hands of the consumers, activities implied by ensuring navigation without clash of marketing and to sell efforts at the wholesale levels and the retail. Activities implied by making sure that the visual aspect of fashion retailer looks at the best in order to attract customers.

You can be successful in fashion merchandising as long as you have the drive and passion to work and travel. You also need to have keen eyes, good sense of design and creativity to become a good merchandiser to impress fashion buyer. There are several specialties in this field that you can choose based on your strengths and interests. You’re not restricted to become a fashion buyer that travels to manufacturing plants, if that's not your interest. Some of the business specialties to choose from are fashion marketing, decorating store windows, decision making on products to purchase, which require high-level management skills.

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